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Herc Holdings Inc.

HRI

Last
$123.46
Day
-0.3%
1y
+1.7%
5y
-27.8%
52w
-34.2%
SPY YTD
+13.3%
XLI
+6.6%
Earnings
2026-10-2716d
EMA 21
134.39
EMA 50
141.21
EMA 200
141.11
20d high
-15.7%
5y high
-49.8%
5y range
25th
Website · 9,600 employees · United States

Positions held

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Score
-16
Hold
avoid
Signal
Strong Sell
Target
$137.95
Stop
$112.12
Stop distance
9.2%
Target vs last
+11.7%

Bull / bear case

Site-generated summary from fundamentals, news, and score — not investment advice. As of 2026-10-08.

Bull case
  • Herc Holdings Inc. is positioned well within the rental and leasing services industry, benefiting from a growing demand for equipment rentals as businesses seek flexibility and cost efficiency.
  • Revenue increased by 6% compared to the prior quarter, reaching $1.2 billion.
  • Gross margin improved to 31.3%, up from 28.6% in the previous quarter.
Bear case
  • The company's high debt-to-equity ratio of 505.714 raises concerns about financial stability and risk in a fluctuating market.
  • Trailing P/E ratio stands at 88.64, indicating that the stock may be overvalued compared to its earnings.
  • The overall score indicates a 'Sell' signal with a score of -5.00, reflecting a negative trend in market performance.

Fundamentals

Market cap$4.14BEnterprise value$13.66BTrailing P/E80.95Forward P/E11.33
PEG0.04Price / book2.19Beta2.05Dividend yield2.26%
Revenue growth20.2%Earnings growth—Gross margin31.9%Operating margin12.2%
Profit margin1.0%ROE2.6%ROA2.9%Debt / equity5.06
Current ratio1.10Free cash flow$502.88MAnalyst recommendationbuyMean target$188.25
52w high$188.3552w low$88.45

Quarterly

2026-Q22026-Q12025-Q42025-Q32025-Q22025-Q1
Revenue$1.2B$1.1B$1.2B$1.3B$953M—
Op margin12.2%9.4%14.4%16.1%11.6%—
Net income$19.0M-$24.0M$24.0M$30.0M-$35.0M—
Gross margin31.3%28.6%33.3%34.2%29.7%—
Gross profit$377M$326M$403M$446M$283M—
Operating income$147M$107M$174M$210M$111M—
  • Revenue +6% vs prior quarter ($1.2B vs $1.1B).
  • Gross margin 31.3% (was 28.6% prior quarter).
  • Operating margin expanded to 12.2%.

Yearly (6y)

20252024202320222021
Revenue$4.3B$3.4B$3.3B$2.7B—
Op margin14.4%16.6%20.4%20.4%—
Net income$1.0M$211M$347M$330M—
Gross margin32.6%34.3%37.3%38.9%—
Gross profit$1.4B$1.2B$1.2B$1.1B—
Operating income$622M$560M$671M$559M—
Headline scan

No flags

• No distress or material-risk keywords in recent headlines (keyword scan only — not a guarantee).

News

HRI · daily-14.0% over 13 sessions
Close EMA21 EMA50 EMA200
119.08126.28133.49140.69147.892026-092026-092026-092026-092026-102026-102026-10
Quarterly · revenue, net income, margins
Revenue Net income Gross margin Op margin
-$35M$300M$635M$970M$1.3B0%17%34%2025-Q22025-Q32025-Q42026-Q12026-Q2