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Booking Holdings Inc. Common St

BKNG

Last
$160.34
Day
+0.2%
1y
-23.0%
5y
+62.6%
52w
-27.6%
SPY YTD
+13.3%
XLY
-5.6%
Earnings
2026-11-0324d
EMA 21
165.98
EMA 50
175.85
EMA 200
183.38
20d high
-12.1%
5y high
-31.5%
5y range
56th
Website · 25,550 employees · United States

Positions held

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Score
-6
Hold
avoid
Signal
Sell
Target
$170.45
Stop
$151.23
Stop distance
5.7%
Target vs last
+6.3%

Bull / bear case

Site-generated summary from fundamentals, news, and score — not investment advice. As of 2026-10-07.

Bull case
  • Booking Holdings is well-positioned in the travel services industry, benefiting from a strong recovery in travel demand post-pandemic.
  • Revenue increased by 33% compared to the prior quarter, reaching $7.4 billion.
  • Operating margin expanded to 34% in the latest quarter.
Bear case
  • Despite growth, Booking Holdings has a bearish signal with a score of -6.00, indicating potential downward pressure.
  • The stock's current trend shows 21<50<200, suggesting a weak long-term outlook.
  • The Relative Strength Index (RSI) is at 45, indicating the stock may be underperforming compared to the market.

Fundamentals

Market cap$120.20BEnterprise value$123.91BTrailing P/E17.74Forward P/E12.92
PEG0.86Price / book-11.24Beta1.13Dividend yield1.05%
Revenue growth8.1%Earnings growth130.0%Gross margin87.2%Operating margin34.4%
Profit margin25.5%ROE—ROA20.4%Debt / equity—
Current ratio1.09Free cash flow$7.73BAnalyst recommendationbuyMean target$235.26
52w high$220.8152w low$150.14

Quarterly

2026-Q22026-Q12025-Q42025-Q32025-Q22025-Q1
Revenue$7.4B$5.5B$6.3B$9.0B$6.8B—
Op margin34.0%23.0%32.0%43.7%33.1%—
Net income$1.9B$1.1B$1.4B$2.7B$895M—
Gross margin——————
Gross profit——————
Operating income$2.5B$1.3B$2.0B$3.9B$2.3B—
  • Revenue +33% vs prior quarter ($7.4B vs $5.5B).
  • Operating margin expanded to 34%.

Yearly (6y)

20252024202320222021
Revenue$26.9B$23.7B$21.4B$17.1B—
Op margin34.5%31.8%27.3%29.9%—
Net income$5.4B$5.9B$4.3B$3.1B—
Gross margin—————
Gross profit—————
Operating income$9.3B$7.6B$5.8B$5.1B—
Headline scan

No flags

• No distress or material-risk keywords in recent headlines (keyword scan only — not a guarantee).

News

BKNG · daily-27.9% over 260 sessions
Close EMA21 EMA50 EMA200
146.40166.98187.57208.15228.742025-092025-112026-012026-042026-062026-082026-10
Quarterly · revenue, net income, margins
Revenue Net income Gross margin Op margin
$0M$2.3B$4.5B$6.8B$9.0B0%22%44%2025-Q22025-Q32025-Q42026-Q12026-Q2